See how businesses across multiple industries have used door hanger distribution to reach customers. Real campaigns, real data, documented results from over 30 years of experience.
Important Disclaimer About Case Studies
The case studies presented on this page represent specific past campaigns and their documented results. These results are NOT typical, NOT guaranteed, and should NOT be interpreted as a promise of similar outcomes for your campaign. Every business, market, offer, and campaign is different. Your actual results will vary significantly based on your specific offer, design quality, targeting strategy, market conditions, competition, timing, seasonality, and many other factors outside our control. Direct to Door Marketing makes no guarantees regarding response rates, ROI, or any specific business outcome.
Industries We’ve Helped
Door hanger distribution works across dozens of industries. Here are some of our most common success stories.
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Restaurants
Grand Openings
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HVAC
Seasonal Campaigns
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Real Estate
Farming & Listings
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Political
Voter Outreach
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Fitness
Membership Drives
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Automotive
Service Promotions
Filter by Industry:
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Restaurant
Pizza • Phoenix, AZ
Documented Results
New Pizza Restaurant Grand Opening Campaign
The Challenge
A new pizza restaurant opening in a competitive Phoenix neighborhood needed to build immediate awareness and drive customers during their critical first month of operation. They had no existing customer base and limited marketing budget.
The Solution
Distributed 10,000 door hangers within a 3-mile radius of the restaurant featuring a “Buy One Get One Free” grand opening offer. Targeted single-family homes and apartments, focusing on residential areas with young families.
Campaign Results
10,000 Pieces Distributed
347 Coupons Redeemed
3.47% Response Rate
30 Days Campaign Duration
“The door hanger campaign was instrumental in getting our first customers through the door. We still have regulars today who first found us through that initial campaign.”
— Restaurant Owner, Phoenix
*This case study documents a specific campaign from a past client. Results are not typical or guaranteed. Your results will vary based on your offer, design, market, competition, and numerous other factors.
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HVAC
Air Conditioning • Dallas, TX
Documented Results
Pre-Summer AC Tune-Up Campaign
The Challenge
An established HVAC company wanted to book their technicians solid before the busy summer season. They needed to reach homeowners in neighborhoods with older homes likely to need AC service.
The Solution
Distributed 15,000 door hangers in April targeting neighborhoods with homes built before 2000. Featured a $49 AC tune-up special with a deadline to create urgency. Included phone number prominently and QR code for online booking.
Campaign Results
15,000 Pieces Distributed
212 Service Appointments
1.41% Response Rate
38 System Replacements
“The tune-up special brought in steady appointments, but the real win was the system replacements. Many of those inspections turned into full installations when we found aging units.”
— HVAC Company Owner, Dallas
*This case study documents a specific campaign from a past client. Results are not typical or guaranteed. Your results will vary based on your offer, design, market, competition, and numerous other factors.
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Real Estate
Residential Agent • Los Angeles, CA
Documented Results
12-Month Neighborhood Farming Campaign
The Challenge
A real estate agent wanted to establish herself as the go-to agent in a specific LA neighborhood. She needed consistent brand presence to build recognition before homeowners decided to sell.
The Solution
Distributed 2,500 door hangers monthly to the same 2,500 homes for 12 consecutive months. Each month featured market updates, recent sales data, and her contact information. Consistent branding built recognition over time.
Campaign Results
30,000 Total Pieces (12 mo)
7 Listing Appointments
4 Closed Transactions
12 Months Campaign Duration
“By month six, people started recognizing my name. By month twelve, I was getting calls from homeowners saying ‘I’ve been getting your door hangers for a year—we’re ready to sell.'”
— Real Estate Agent, Los Angeles
*This case study documents a specific campaign from a past client. Results are not typical or guaranteed. Real estate success depends heavily on market conditions, agent skill, and many other factors.
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Political Campaign
City Council • Midwest City
Documented Results
First-Time Candidate City Council Race
The Challenge
A first-time candidate running for city council needed to introduce herself to voters in a district where she had low name recognition. Limited budget meant digital advertising alone wasn’t enough to break through.
The Solution
Three waves of 8,000 door hangers each over 6 weeks leading up to election day. First wave: candidate introduction. Second wave: key issues and endorsements. Third wave: get out the vote reminder with election date.
Campaign Results
24,000 Total Pieces (3 waves)
52% Final Vote Share
Won Election Result
6 Weeks Campaign Duration
“Voters told me at the polls that they’d seen my door hanger. In a low-turnout local election, that recognition made the difference.”
— Elected City Council Member
*This case study documents a specific campaign. Election results depend on many factors including candidate quality, opponent, issues, and voter turnout. Door hangers are one tool in a complete campaign strategy.
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Fitness Center
Gym • Atlanta, GA
Documented Results
New Year Membership Drive Campaign
The Challenge
A local gym wanted to capitalize on New Year’s resolution momentum. They needed to reach potential members in surrounding neighborhoods before they committed to competitor gyms.
The Solution
Distributed 12,000 door hangers the last week of December with a “First Month Free” January promotion. Targeted residential areas within 5 miles featuring single-family homes and apartment complexes.
Campaign Results
12,000 Pieces Distributed
89 New Memberships
0.74% Conversion Rate
January Campaign Month
“January is make-or-break for gyms. The door hanger campaign brought in members who said they chose us because they saw the offer on their door—it felt more personal than an online ad.”
— Gym Owner, Atlanta
*This case study documents a specific campaign from a past client. Results are not typical or guaranteed. Fitness industry results vary significantly by location, competition, offer, and timing.
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Automotive Services
Mobile Detailing • San Diego, CA
Documented Results
Mobile Detailing Service Launch
The Challenge
A new mobile auto detailing business needed to build a customer base quickly. As a mobile service, they could work anywhere—but needed to focus marketing on neighborhoods most likely to value premium car care.
The Solution
Distributed 5,000 door hangers in upscale neighborhoods with visible driveways and multi-car households. Featured a “First Detail 25% Off” introductory offer with before/after photos on the design.
Campaign Results
5,000 Pieces Distributed
67 New Customers
1.34% Response Rate
23 Recurring Clients
“Targeting the right neighborhoods was key. The people with nice cars in their driveways were exactly who I needed to reach. Many became monthly recurring customers.”
— Mobile Detailing Owner, San Diego
*This case study documents a specific campaign from a past client. Results are not typical or guaranteed. Your results will vary based on your service quality, pricing, market, and competition.
Industries We Serve
Door hanger distribution works for virtually any business that serves residential customers.
Here are some of the industries we work with most frequently.